Turmoil image. About the cumulative memory of video-image
DOI:
https://doi.org/10.24310/umatica.2025.v8i8.21283Keywords:
social media, image consumption, video, memory, intermedia artAbstract
Turmoil image is an immersive compilation of fragments of memories after the act of scrolling down a vertical video-base social media. The interaction with the phone as a device of image consumption leaves the user with mixed feelings because of the superposition of time and space: everything is happening everywhere all at once and it’s a rhythm that affects us. There’s a bittersweetness to it, something that keeps us stuck in the scroll. The images we touch become attached to us, but always as an already fading memory. Enchanted by this image based memory, the turmoil image is something that makes us confused, but at the same time, we can’t stop watching. We have become used to everything being in perpetual movement, always on loop — there are multiple videos being played right now somewhere near us. This visual essay pretends to generate questions on how the vertical video era is affecting our sense of memory: what happens between the video-image and the conscience?
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References
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